Clients in all industries have altered their preferred choices of communication channel. In this mini-guide you'll discover how to manage this channel mix shift.
Your channels have never been mixed this way
Although the buzzwords are new, the concepts of multi-, omni- and opti-channel have been existing for decades. Over the last years, clients in all industries have altered their preferred choices of communication channel with companies. Even before Covid, this change in channel mix was running at the highest speed in history.
Mixing up your channels will affect your Internal organisation
Covid-19 has activated the ‘turbo mode’ on the channel mix shift that is happening in companies right now, with the closure of physical offices & stores and the largest digital training course we ever experienced. This is affecting your internal organisation as well. In order to manage this change, we believe taking control over your channels is the right way to go.
Read our mini-guide and discover:
The difference between omni-, multi- and opti-channel
How Covid has accelerated the channel mix change
How this change is impacting your internalorganisation in three dimensions
We help toaddressthe most urgent business challengeswithourflexible approach. Our consultants focus on straight impact and maximum efficiency in co-creationwithyou.
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