PPWR is here. Is your business ready?
The EU Packaging and Packaging Waste Regulation (PPWR) marks the most significant overhaul of packaging rules in 30 years. With the regulation taking effect on 12 August 2026, companies placing packaging on the EU market are facing important new requirements — and the first obligations are already on the horizon.
From recyclability and PFAS restrictions to labelling, recycled content, reuse targets and Extended Producer Responsibility, the PPWR will have a direct impact on how businesses design, source, produce and manage packaging.
But what does this mean for your organisation in practice? Who is legally responsible for what? What should you include in your Declaration of Conformity? And what do you need to do now to prepare for the requirements coming in 2026 and beyond?
Watch the webinar about PPWR
Watch the webinar recording and get a practical overview from our PPWR expert in just 45 minutes. The session covers the key requirements, responsibilities and deadlines, with a focus on what the regulation means for your day-to-day operations and what actions you can take now.
You’ll learn more about:
- The first PPWR obligations taking effect in August 2026
- Recyclability, PFAS restrictions and new labelling requirements
- Legal responsibilities for suppliers, brand owners, importers and distributors
- The Declaration of Conformity and how to prepare for it
- Extended Producer Responsibility, registration and fees
- Deposit and return systems coming in 2029
- Recycled content, reuse and waste reduction targets towards 2030, 2035 and 2040
Who should know more about PPWR?
Whether you work in compliance, packaging, sustainability, procurement, supply chain, manufacturing or product management, the PPWR is likely to affect your business.
🎥 Missed the live session? Watch the recording now and make sure your organisation is ready for the new packaging rules.
